Client Success

1 Rural Influencer, 3x More Sales Than All Other Paid Media

1 Rural Influencer, 3x More Sales Than All Other Paid Media

The Platformance Approach

A MENA-based eyewear retailer wanted to drive sales via their website.

We executed an influencer campaign in Saudi Arabia delivering exactly that. How?

  1. Using our proprietary CloutScout tool, we identified and selected a trusted voice from a tier 2 KSA city based on their influencer bio. CloutScout pulls this information and up to 18 additional parameters directly from social platforms, ensuring up-to-date and relevant filters that mean we can match any brief to the right set of influencers
  2. We briefed the influencer and provided them with a unique coupon code, offering their community a special discount on the products they love and providing the retailer a direct way to measure the sales impact of their chosen influencer

Results Delivered

The results? 3x more sales via a single influencer than through all other paid media channels as part of this promotion

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